Get Smart With MONEY & INVESTING

Take Control of Your Money

Build Your Future

Making investing simple and achievable for everyone with proven strategies and personal coaching.
PERSONAL FINANCE
INVESTING
TRADING

Transform Your Financial Future with Expert Coaching

Personalized coaching designed to help you take control of your finances, learn to invest with confidence and get your money to work and build long-term wealth.
01

Personal Finance

Grow your financial health and well-being by master budgeting and financial planning.

02

Investing

Learn techniques and strategies for long-term wealth creation through smart investing.

03

Active Trading

Develop skills for short-term market strategies and advanced trading techniques.

Nice to meet you!

I'm Jocelyn (Jo)

Trader, Money Expert, Coach, Tech Geek, World Traveler, and Woodworking Hobbyist. My mission here is to empower you with the financial mindset and skills to take control of your money and investments with confidence.

 
My own journey into the financial world began in 2009, when I dove into the deep end with Day Trading. Those early years were challenging, filled with trial and error, but they taught me invaluable lessons about discipline, persistence, and the importance of continuous learning. Determined to succeed, I devoured every book on personal finance, investing and trading I could find and also sought guidance from seasoned mentors.
 
Eventually, I transitioned to trading full-time, achieving strong results along the way. However, the stress of day trading led me to rethink my approach. I returned to my consulting career as a Digital Product Manager and shifted my financial focus to swing trading and longer-term investment strategies—methods offering more balanced, sustainable growth.
 
While still on my financial journey, I am also committed to helping others navigate their own journeys, by sharing my knowledge and insights on money and investing. Whether you’re looking to understand the basics or gain clarity on how to grow your wealth, I’m here to support and guide you through this “Can Be” complex world of investing and help you reach your financial dreams.
Jo Arsenault

5 Reasons Why Financial Coaching is the Best Way to Take Control of Your Money

If you’re feeling overwhelmed by your finances or unsure how to start investing, you’re not alone. The good news? A financial coaching program can help you break free from the stress and finally achieve clarity, confidence, and control. Here are five compelling reasons why financial coaching is the ultimate solution to your money challenges:

1. Personalized Guidance Tailored to You

Unlike one-size-fits-all advice from books or blogs, coaching is tailored to your unique financial situation, goals, and challenges. Whether you’re managing debt, saving for a major milestone, or just starting to invest, you’ll get a customized plan that works for you.

  • You’ll avoid wasting time on generic advice and focus on strategies that deliver real results.
  • Imagine the relief of having a clear roadmap that feels doable and made just for you.

2. Gain Confidence in Your Financial Decisions

Financial jargon and confusing advice can make you second-guess every move. Coaching demystifies the process, giving you the knowledge and tools to make confident, informed decisions about your money.

  • Learn proven strategies to grow your wealth without guesswork.
  • Say goodbye to the fear of making mistakes and hello to peace of mind.

3. Accountability to Stay on Track

We all know how easy it is to set goals and then let life get in the way. A coach acts as your personal cheerleader and guide, keeping you accountable and motivated to stay on track—even when challenges arise.

  • Consistent progress means you’ll achieve your financial goals faster.
  • Feel supported every step of the way, knowing someone’s in your corner rooting for your success.

4. Learn to Invest with Confidence

Investing can feel intimidating, but it doesn’t have to be. With expert coaching, you’ll learn how to make your money work for you, from understanding the basics to mastering advanced strategies.

  • Build a portfolio that aligns with your goals and risk tolerance.
  • Experience the excitement of watching your money grow and knowing you’re building a secure future.

5. Transform Your Relationship with Money

Coaching isn’t just about numbers—it’s about shifting your mindset and developing healthy habits that last a lifetime. You’ll move from feeling overwhelmed to empowered, unlocking a new level of confidence and freedom.

  • You’ll create a sustainable financial foundation for long-term success.
  • Feel proud of your progress and excited about your financial future.

Ready to Take Control of Your Money?

You don’t have to figure it all out on your own. With personalized support, expert guidance, and a step-by-step plan, you’ll finally feel in control of your finances and confident about your future.
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Insights & Analysis

F.A.Q.

Find answers to commonly asked questions about our services and approach.

A coach works with you to determine how to best achieve your financial goals, live by your values, and break emotional barriers that are preventing success. You will receive an education of sound financial principles while making money fun and exciting. A financial coach is very similar to a Fitness Coach: you will learn how to achieve your goals, get all the tools and resources for success, and stay accountable to your coach. And just like a fitness coach, they can’t do the hard work for you. Your commitment and action is what gets you results!

The coaching services are tailored to your individual financial goals. We start with an in-depth consultation to understand your needs, then create a personalized plan. You’ll receive ongoing support, guidance, and tools to empower you in managing your finances and investments.

A financial coach does not handle your investments or tell you what to invest in. We do  NOT sell you insurance or any other financial products. A coach helps you with budgeting, paying off debt, spending, savings and investing, all in alignment with your values. After working with a financial coach, you may want to then work with a financial advisor to learn how to invest in a tax efficient manner according to your goals and situation.

Absolutely not! I am your best money friend and will recommend a solution that is best for you. That could mean a financial coaching program, but it could also mean other professionals or resources that might serve you.

"Take your financial life seriously. Money is a defence to a lot of life's challenges."

Ready to Take Your Investing journey to the Next Level?

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